Honda Introduces New Logos for Electric and ICE Motorcycles

Honda has introduced a major update to its global motorcycle brand identity, introducing three distinct emblems to differentiate electric and internal-combustion (ICE) motorcycles. 

All future Honda electric motorcycles will carry a new minimalist “Honda” wordmark, first showcased on the Honda WN7. The emblem aligns with the brand’s clean, modern aesthetic for its EV models and will extend to showrooms, promotional materials, and charging infrastructure for a unified electric identity.

For ICE motorcycles, Honda will now use two variations of its iconic Wing logo. Flagship models—such as the CBR1000RR-R Fireblade, Rebel 1100, and Gold Wing—will feature a silver wing on a black background, a design previewed on the V3R 900 prototype at EICMA 2025. 

Mid-tier and commuter motorcycles will retain the traditional silver wing over a red background with the classic “Honda” script.The move is aimed at providing visual clarity as the brand expands its lineup and pivots toward electric mobility.