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TVS Celebrates 7 Million Apache Customers Worldwide

TVS Motor Company has announced that its Apache motorcycle brand has crossed 7 million customers worldwide, marking a major milestone more than 20 years after the first Apache was launched in 2005.

Over the years, what started as a single performance motorcycle has expanded into a diverse lineup spanning multiple segments and engine capacities.

Bajaj ChetakBajaj Chetak

The Apache range today includes the RTR 160, RTR 160 4V, RTR 180, RTR 200 4V, RTR 310, RR 310, and the recently introduced RTX adventure tourer. These motorcycles are currently sold in more than 90 countries, making Apache one of TVS Motor Company's most successful global motorcycle brands.

MahindraMahindra

Throughout its evolution, the Apache lineup has also served as the debut platform for several new technologies from TVS. Features such as fuel injection, dual-channel ABS, ride modes, TVS SmartXonnect connectivity, traction control, keyless ride, glide-through technology, and the Built-To-Order (BTO) customization program have been introduced across different Apache models over the years.

AtherAther

TVS also highlighted the growth of the Apache rider community, which now has over 500,000 registered membersparticipating in company-organized rides, track experiences, and riding events.

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HyundaiHyundai

For Nepal, the milestone is particularly significant as the Apache series continues to be among the country's most popular performance motorcycle lineups. Models such as the Apache RTR 160 4V and RTR 200 4V have established a strong presence in their respective segments, making Apache one of the brand's best-selling motorcycle families in the country.

The milestone also comes at a time when TVS is expanding its lineup in Nepal. The company recently introduced the Apache RTR 160 4V USD, featuring upside-down front forks, further strengthening its offering in the competitive 160cc segment.

It is also preparing to launch the new TVS RTX 300 adventure tourer, which will mark the brand's entry into Nepal's growing lightweight adventure motorcycle segment.

With Nepal remaining one of TVS' key international markets, the company is expected to further strengthen its portfolio in the country in the coming months.

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